Here are the top questions you may have about how I can help you create and harness the power of your personal brand.
How long have you been doing what you do and how did you get to be a Personal Branding Expert?
I have been a graphic designer and communications expert for over 12 years now. After many years in the corporate world working on campaigns for big brands, I realized that I wanted to play a greater role by using the power of branding to change people’s lives. I too wanted to create a powerful, personal brand and once I did it opened up a whole new level of clarity for me and a world of possibility. I wanted to share my knowledge with others on a similar journey. Creating a personal brand is about matching your passions, personality and capabilities into a business where you are uniquely able to add value to others. Creating this path to income will likely to be rewarding and fulfilling and you are more likely to excel at it.
How are you different from other designers or branding experts?
Most people are either one or the other – either the designer or the brand writer – I am both a graphic designer and branding communication expert. Since being on this journey myself and helping other entrepeneurs achieve their dreams, I have made it my mission to help other passionate entrepeneurs gain clarity around their business and life goals and create a personal brand to support the lifestyle of their dreams while building the lifestyle and work/life balance of their dreams. The world needs more authentic businesses, people like you who show up and make a difference.
What type of clients do I work best with?
I work with creative entrepeneurs who are excited about building a personal brand and set them up for better work/life balance and a business they love. Being a high achieving go-getter myself, I’m known to work best with other high achieving go-getters who are super-ready to get going, and just want to know exactly what steps to take.
I only work with solo-prenuers. What that means to you is that I am very focused on anything and everything that works for the sole practitioner. And because my focus is very narrow, what you get with me is no-nonsense, undiluted expertise on what works for independent professionals. I’ve simply become an expert at this stuff and that’s why my clients get great results (and I throw in a healthy dose or compassion, humor and encouragement, which ALWAYS helps!)
What results can you expect from working with me on creating your personal brand?
Once you develop the look and feel of your personal brand you will gain increased clarity and confidence to present yourself to the world. Here are some of the tangible outcomes of our work together:
Strategize your unique positioning
We will determine what your “compelling story” is and what makes you and your services unique, and how to stand out in the marketplace.
Define Your Ideal Client
You will define who your ideal clients are and why you would want to work with them.
Define Your tagline
In this section, you will find out how to craft a tagline that grabs attention.
Unleash your elevator speech
Create a compelling elevator speech and and make that ideal client say “Wow, that’s exactly what I need”.
Create the look + feel of your personal brand
You will define the colours, images, fonts and mood of your personal brand.
Your Pull Marketing Piece – we will strategize a piece to attract your clients. It will speak their language and get them to say yes learning more about how you can help them with your unique brilliance.
How will we work together?
I offer “Done-with-you” branding packages and “Done-for-you” branding packages. We work through our online platform, email and phone calls.
How can I guarantee that I will be happy with my personal brand?
Once you receive your personal brand package you will have 2 weeks to request changes. This is usually enough for most clients to feel happy with the look and feel of their personal brand. If you need more time or require more changes you can have access to reduced rates for additional time to work with me on your brand. This is our happiness guarantee.
Do you offer any discounts and accept credit cards?
Yes, we offer pay in full discounts. We only accept credit cards.
Will I recover the investment I put into developing my personal brand?
Yes absolutely, this is an asset you can use for a very long time to confidently present yourself in a professional and memorable manner. It is the foundation upon which you will build and improve as you change and evolve.
OK, I know which package I want. How do we get started?
Great! Once you select the package you want you can purchase it directly on my website. Once payment is processed you will receive a welcome email with instructions and a Quick Start Guide with next steps. You’ll be able to conveniently complete the questionnaire and book your calls with me online. Once you’ve completed your homework, when we actually speak the first time, we hit the ground running, give you strategies and answering any questions you have to help you gain clarity and keep the momentum of positive action going.
I have a family and a busy life. Although I want more clients badly, I don’t have much time to spare. How much time do I need?
If you can even spare one hour a week, you will be able to take just one tiny step a week, or learn one new idea a week. Know that this approach will take longer than if you throw yourself into it wholeheartedly, but if you don’t ever start, you will never get there. They say every journey starts with a single step and I know, personally, that I’d rather fail miserably at something I tried, than never have given myself the chance to succeed.
What if I’m not sure I’m ready to get started now?
While you may not be ready right now, I encourage you to take steps towards building your personal brand sooner rather than later. Without taking these steps you will lack clarity and stay in overwhelm when it comes to defining your business and how you will present yourself to the world. Having the right look and feel along with the right words will give you the confidence to communicate your personal brilliance and how you can add value for your ideal clients. That nagging feeling in the pit of your stomach begins to subside as you take steps towards fulfilling your potential and possibly even your life’s purpose.
If you’re still not sure if you’re ready to invest in yourself, no problem, you can get to know us better by subscribing to our insider email list and checking out our free branding resources.
